Delivering infrastructure for lasting social benefits

Social Value International (2021) defines social value as ‘the total impact a project or investment has on an individual's wellbeing, including social, environmental, and economic outcomes.’

During this time of unprecedented spending on infrastructure, we need to ensure that the injection of funds, and infrastructure projects that result, don't just generate assets and economic benefits, but also create lasting social benefits for communities.

In Australia, we rarely measure the success of a project based on how it has impacted individual people. During the early planning and decision-making phases, we make assumptions based on the potential for economic uplift. We make informed generalisations about how infrastructure assets will contribute to enhanced living standards.

What we don't tend to do is quantify this social value once projects are completed. This is not to say that social value isn't being created. We just aren’t investing enough in measuring and understanding it.

Social value isn't just created by infrastructure projects themselves, but also by the ways in which they are delivered.

Through a proactive approach to social procurement during the delivery phase, and during the operational phase of assets, there is the opportunity to create deep social impact and generate lasting and meaningful social benefits.

Western Sydney provides just one example of the possibility for social value creation. The substantial investments being made across Greater Western Sydney have the potential to be the catalyst for local employment and wealth generation for small and medium enterprises.

This spending can also drive skills development and employment pathways for young people, and support better outcomes for some of the most disadvantaged members of our community including First Nations Peoples, people with disabilities, new migrant communities, and refugees.

When we look back on the infrastructure investments made in Western Sydney in years to come, hopefully we have a way of measuring the benefits that were generated for people along the way.

Both the infrastructure sector, and the communities it is designed to serve, are becoming more complex. Project interdependencies, political pressure, community outrage, supply chain shortages, and competition for funding are all making infrastructure harder to deliver.

More than ever, it is important that we collaborate as a sector to solve problems, and focus our efforts on the right solutions. Breaking down the barriers that result from complex processes and enabling greater transparency will ensure more people are granted access to better collective outcomes. 

Across a number of industries, we are seeing a transition to better engagement that aims to involve communities early, and in more meaningful ways.

In 2021, Energy Charter released the #BetterTogether Better Landowner Engagement. Its purpose is to establish more effective ways of engaging energy networks, landowners, and communities to overcome the many challenges of energy infrastructure planning and delivery.

The Charter is an industry- and customer-led initiative to understand and meet customer expectations. What makes this a world-first is that it is a whole-of-sector initiative involving most energy networks from across Australia. Its vision? ‘Together, we will deliver energy for a better Australia.’

It’s this kind of collaboration that will allow the energy sector to create greater social benefit. And it’s a model for other industries to follow.

Creating a legacy is about much more than the completed piece of hard infrastructure. It’s about striving for benefit across the entire lifecycle - from how projects are designed, to how they are delivered, and the impact that remains for the community once they’re operational.

Social procurement and local training provide meaningful, long-lasting legacies for individuals, families, and communities. How we make decisions on projects, and the way in which people are engaged also has the potential to leave a lasting legacy – good or bad.

The Caulfield to Dandenong Skyrail was a highly contentious project in Victoria that, through its design removed nine level crossings between Caulfield and Dandenong.

This engineering marvel also created more than five kilometres of new parks on land that was formerly reserved not for people, but for railway tracks. The engagement approach saw Melbourne communities co-design these public spaces. It provided opportunities to build capacity and support communities as part of the transformation.

As we look at the pipeline ahead, we must look at the opportunities within each project to deliver benefits beyond transport, or energy, or water.

We have positive examples to draw on. We just need to make social benefit a consideration not by exception, but by default. In 2022, Australian communities expect it as much as they need it.